TUP/Technology User Profile 2020 spans a broad range of technology products and services, about the full range of users, including their activities, and all unified by a central, integrated dataset. The comprehensive research results can be viewed through a number of topical lenses, and from there, can be further customized or drilled down into.
Playing games is a regular activity for most adults whether using game consoles or gaming PCs, or any of their connected devices – mobile phones, tablets, or PCs.
Convenience Gamers – those using only a connected device to play games – has near-equal market penetration to Dedicated Gamers – users of game consoles or gaming PCs.
Device-Gamers – who use any of their connected devices – is a larger segment than either Dedicated Gamers or Convenience Gamers.
This TUPdate looks at the major trends of game-playing in the US and other countries, focusing on Convenience Gamers – the next tier of game-players beyond Dedicated Gamers. Also, it examines which types of devices are used the most or least for playing games. Further, it investigates whether younger adults play more or less than older ones, and differences in digital media use and subscriptions.
The analysis in this TUPdate is based on results drawn from the 2019 wave of TUP (Technology User Profile), which is TUP’s 37th continuous wave. Results from previous waves are also included where indicated. This survey-based study details the use of technology products by a carefully-selected and weighted set of respondents drawn to represent online adults.
On request, interested research professionals can receive complimentary updates through our periodic newsletter. These include MetaFAQs – brief answers to frequently asked questions – or TUPdates – analysis of current topics in the technology industry. To learn about subscribing to the TUP/Technology User Profile service, contact MetaFacts.
We know you’re curious – like we are! That’s what compels us to be researchers, driven by the quest for clearer truth and actionable insights.
To read more findings from MetaFacts, choose your subjects of interest from among TUP Topics, or review our archive site – TechnologyUser.com.
There you will find more TUPdates and MetaFAQs spanning the wide range of technology products, services, users, and the activities those users enjoy.
People do things with their devices – from fun to work, email to shopping. TUP links activities to each PC, smartphone, tablet, or game console.
Mobile phones have reached the hands of millions of users, and TUP reports who uses these, their brands and carriers, and much more.
The deep TUP user profile includes personal and household demographics. TUP includes a rich set of the favorites you would expect.
Mobility is key, and notebooks, laptops, and Chromebooks are challenging each other and smartphones for primacy.
From recipes to tickets, reports to family photos, printers are the staple of homes and offices small and large.
Okay boomer, blame the millennials! Oh, wait, maybe look at GenX? Whichever generation age or name, TUP can profile them.
About TUP Deliverables
MetaFAQs are answers to frequently asked questions about technology users. They are drawn from the MetaFacts TUP/Technology User Profile datasets, the latest research developed through surveys. TUP/Technology User Profile 2020 is in its 38th continuous year.
TUPdates are focused analysis on a current topics of interest in the technology industry. Like MetaFAQs, they draw on research results from the MetaFacts TUP/Technology User Profile datasets. They probe more deeply into the topic, and are typically one to three pages long.
TUP Highlights & Tables
Subscribing clients who value ready access to key results value the TUP Highlights & Tables deliverables. MetaFacts analyzes the TUP results to prepare top-level findings with written analysis and charts, organized into topical areas. These are accompanied by supporting data in easy-to-access cross-tabulations.
TUP Datasets, Inquiry, Interactive
For hands-on analysts interested in deeper exploration, customization, and integration with other data sources value the TUP Datasets, Inquiry Service, or Interactive Tools. These deliverables provide ways for subscribing clients to quickly plumb the depths of TUP themselves.
How to receive complimentary MetaFAQs and TUPdates
MetaFAQs and TUPdates are a small portion of the deliverables in the TUP/Technology User Profile service. On request, interested research professionals can receive complimentary updates through our periodic newsletter. These include MetaFAQs – brief answers to frequently asked questions – or TUPdates – analysis of current topics in the technology industry.
For more information on paid subscriptions to TUP deliverables
Current paid subscribers to TUP may request or develop customized answers like those provided in MetaFAQs and TUPdates in the many TUP deliverables: TUP Highlights & Tablets, TUP Datasets, Inquiry Service, or Interactive Tools. These deliverables give clients the ability to drill down more deeply into other market segments, services, or products.
To request a complimentary subscription to MetaFAQs or TUPdates, or for information on a paid subscription, contact MetaFacts.