Voice-enabled wireless speakers by age group [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, March 9, 2021

Online Americans use wireless speakers to use voice commands with Siri or Alexa or to listen to music, and the penetration rates vary substantially by age. This MetaFAQs reports on the penetration of voice-enabled speakers by age group among adults the US.

About MetaFAQs

MetaFAQs are answers to frequently asked questions about technology users. The research results showcase the TUP/Technology User Profile study, MetaFacts’ survey of a representative sample of online adults profiling the full market’s use of technology products and services. The current wave of TUP is TUP/Technology User Profile 2020, which is TUP’s 38th annual.

Current subscribers may use the comprehensive TUP datasets to obtain even more results or tailor these results to fit their chosen segments, services, or products. As subscribers choose, they may use the TUP inquiry service, online interactive tools, or analysis previously published by MetaFacts.

On request, interested research professionals can receive complimentary updates through our periodic newsletter. These include MetaFAQs – brief answers to frequently asked questions about technology users – or TUPdates – analysis of current and essential technology industry topics. To subscribe, contact MetaFacts.


TUP Lenses: Wearables, Hearables, Listening, and Speaking; Home Entertainment, Technology Ecosystems, Consumer Electronics

TUP Waves: TUP 2020

Tags: Apple, Apple Siri, Home automation, Home entertainment, HomeKit, HomePod, Music, Smart home, Smart speakers, Speakers, Streaming music, Wireless speakers

Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. To share or quote excerpts, please contact MetaFacts.