Activities – MetaFacts

November 28, 2017

Examples of questions address in TUP 2017 – Printers

The Printers Chapter of TUP 2017 features answers to the key questions describing the current market for PC printers. In addition to reporting market penetration and share, TUP dives deeper to profile who is – and isn’t – using PC printers, and how they are being used. Further, this chapter addresses those who are printing remotely, either to their own printers or to someone else’s or a service.

In addition to the following printer and printing-focused questions, TUP 2017 also includes many other chapters which comprehensively describe the most important devices and behaviors of technology users today.

Examples of questions addressed in TUP 2017 – Printers Chapter Continue reading “Examples of questions address in TUP 2017 – Printers”

April 7, 2017

TUP Trends Datasets

Technology users lead a full and rich life, and Technology User Profile (TUP) reveals it in great detail.

In 1983, when TUP began, IBM PCs were in use within a small segment of the population and Apple’s Macintosh hadn’t yet been released. Since then, technology users are well beyond those few tech-savvy early adopters, and include the full range of people – rich, poor, highly-educated, less-educated, and employed or not. The TUP study continues with its original design – to measure who is using which technology product or service, and provide solid research deeply profile users and usage.

Since that first wave of TUP, the syndicated research study has maintained a balance in multiple dimensions:

measure the future before it happens so we can help our clients create the future, while also measuring the past to understand both adoption and retirement, both usage and migration from one type of technology to the next
have a large enough sample size to be useful, while still keeping costs low so many clients can benefit
survey the full range of users to be representative, from early adopters to laggards, from high to low-socioeconomic, and hyper-techie to basic
include survey questions about emerging technology products and services, while also including those broadly used
maintain highly-comparable questions from TUP wave to wave, while also ensuring that questions are relevant

The many waves of TUP are available as TUP Trends Datasets, making it easier than ever to deeply analyze trends.

Continue reading “TUP Trends Datasets”

December 19, 2016

TUP Section-TVs, Boxes, or Services, TV or Video Watching

Watching a movie involves a lot more than getting the popcorn and couch ready. There’s been an explosion of interest to watch movies and TV programs anywhere and any time. Consumers are already juggling their various and many Smartphones, PCs, and Tablets for their many entertainment and productivity activities. They’re also finding many ways to connect, through Broadband Internet as well as through non-Broadband connections – from dial-up to Wi-Fi Hotspots and tethered phone connections.

Technology users lead a full and rich life, and Technology User Profile (TUP) reveals it in great detail.

The TVs, Boxes, or Services, TV or Video Watching section of TUP 2016 (Section MT) includes a complete profile of Connected Adults. The key banner points are TV Devices or Services, TV or Video Watching, TV Devices or Watching, TV Watching, TV Services, and TV Devices.

This section includes the answers relevant to viewing and viewers, their connections and devices, and their household spending, all drawn from the many survey questions in the comprehensive TUP survey. The data-rich deliverable is designed for quick recognition of important findings, including statistical testing and indexes comparing values to their national averages. Continue reading “TUP Section-TVs, Boxes, or Services, TV or Video Watching”

April 11, 2016

The Personal Computer Market – solid answers from MetaFacts Technology User Profile

Extensive information about the personal computer market is available in TUP – Technology User Profile.

Despite the on-the-go lifestyle of the technology consumer, there’s still a sense that “home is where the heart is.” It seems that home and work desktop PCs, while no longer the only option, still have a solid place in the tech-race. As mobile devices develop more PC-like qualities, and as desktops grow out of clunkerhood, each spurs the other on to top the market.

Below are a few examples of questions addressed in TUP related to the PC market. The full TUP service enables drilling down beyond the answers to these questions to identify which other technologies and services are disruptive and to profile which market segments are and aren’t adopting. TUP is much more than a one-dimensional market view or opinion piece, providing access to answers to the following questions as well as many others.

Primacy – what is the center of the user’s world? Their home PC, work PC, mobile phone? Is it one device or many?
Are mobile computers for more or fewer years than desktops? If so, what’s the difference, and who uses them longest? Continue reading “The Personal Computer Market – solid answers from MetaFacts Technology User Profile”

October 29, 2013

Selected Topics

MetaFacts periodically releases research results to the public on a wide range of topics. The following links will guide you to the MetaFacts’s Findings pages with the most recently released findings on the selected subject.