Tag: Sociodemographics

Windows 10 PC users up for grabs

Jan 7, 2025

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by

Dan Ness

in Activities, Devices, Mobile Phones, One-time TUP data cuts, PCs, Tablets, Technology Ecosystems, TUP 2022, TUP 2023, TUP 2024

Background: Microsoft Windows 10 has marked the end of an era in many ways. As fewer online adults actively use computers, Microsoft and its OEM partners have felt increasing pressure to encourage users to use PCs again. Most Windows 10 users already use other devices to complete their online activities, from smartphones and tablets to…