Pent-up demand among notebook/laptop users [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, November 10, 2020

How enthusiastic or forward-looking are users about getting a new notebook? Are purchase plans any stronger among Windows notebook users than Apple MacBook users? Or, is it the other way around? This MetaFAQs compares notebook purchase intentions among current users or Windows notebooks and Apple MacBooks.

Demand Tailwinds Among Apple MacBook Users

Apple’s most recent release of Apple MacBooks – this time with their own silicon – is launching at a favorable time. Demand for a new notebook/laptop is strongest among current Apple MacBook users.

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