Tag: Wear OS

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Smartphone activities by watch OS [TUPdate]

Dan Ness, Principal Analyst, MetaFacts, November 19, 2020

The smartphone-smartwatch Connection

Smartwatches offer the promise to extend the user’s experiences. Most are tightly coupled with a smartphone and its ecosystem. We looked into whether smartwatch users’ behaviors are any different, whether they have an iPhone or Android smartphone. Drilling into the MetaFacts TUP/Technology User Profile 2020 results showed there is a gap between OS and between countries.

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Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used in a generative AI system without express written permission and licensing. To share or quote excerpts, please contact MetaFacts.
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Watching the Watches – Smartwatches and Fitness Bands [TUPdate]

Dan Ness, Principal Analyst, MetaFacts, December 19, 2019

Smartwatch and fitness band penetration tapers to 2016 levels

The race for the wrist has settled into a larger-than-niche and less-than-majority position. Over the last three years, the share of online Americans using at least one smartwatch has grown from one in six to one in five, only to settle back to the one in six level. This is based on TUP/Technology User Profile 2019 survey of 8,060 online adults in the US, and from the prior three annual waves.

Continue reading “Watching the Watches – Smartwatches and Fitness Bands [TUPdate]”
Usage guidelines: This document may be freely shared within and outside your organization in its entirety and unaltered. It may not be used in a generative AI system without express written permission and licensing. To share or quote excerpts, please contact MetaFacts.